You don’t want to look like your heroes, you want to see like your heroes… to internalize their way of looking at the world.” ~ Austin Kleon
This made me start to make a list of all the people who are my professional heroes. What is different about: how they think, see the world, do? What is the essence of my hero worship?
Then it is time to apply my Chinese Buffet Theory of life and decide not only what I want on my plate, but also how large a portion. Picking and choosing the things that I not only admire, but want to incorporate into who I am and what I do.
If that doesn’t strike you as having anything to do with sales, what about this?
“If you want to catch a fish, you have to think like a fish.” ~ Bill Stinnett’s Dad
When you hear Bill speak, he expands and says that his Dad told him to think like a fish… not a fisherman. Extending that to instead of thinking like a salesperson, think like your customer. A concept he believed enough to write a book about!
If you combine these two things – adding to your repertoire:
- the way your heroes look at the world &
- thinking about your products/services from the perspective of how customers use them
you’ll become unstoppable.
Share who you want to think like & see like with us!